2.4xMore qualified demos booked
90 secAverage lead response time
31%Lift in lead-to-customer rate
The challenge
Half of Lumen's inbound leads came in after office hours and waited until morning for a reply. By then many had booked with a competitor.
Our approach
A sales agent researches each lead, answers product questions from approved material, qualifies against the ideal-customer profile and books directly into reps' calendars.
The outcome
Qualified demos more than doubled in the first two months, with no change to ad spend.
“Speed to lead was our biggest leak. The agent plugged it overnight — literally.”
Sana Qureshi, Head of GrowthLumen Learning
Connected systems
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Next case
Terrace Home
Supplier operations on autopilot for a 40-store retailer.