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Work / Kiln & Co.

An online shop for a two-person ceramics studio, built so every bowl looks like it was just pulled from the kiln.

Kiln & Co. project
Client
Kiln & Co.
Discipline
Digital
Year
2024
Scope
e-commerce, web, photography

01 — The challenge

Their pieces sold out at markets but barely moved online. Product photos were flat and checkout took five screens.

02 — Our approach

Warm, directional photography with real shadows, a slow-scrolling collection page, and a two-step checkout. We wrote the copy in the makers' own voice.

03 — The outcome

Online revenue grew 3.1× in six months, and the waitlist for new glazes now fills in a day.

3.1×online revenue
Early moodboard for the project

What we delivered

  • 01e-commerce
  • 02web
  • 03photography
  • 04Guidelines
  • 05Launch assets
The site feels like walking into our studio. Customers write to say they could almost feel the glaze through the screen.
Dev & Mira Shah — Makers, Kiln & Co.
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