Studio / Est. 2017
Small team.Big noise.
Designers, developers, animators and writers in one room in Lower Parel. No account managers in between.

What we believe
Good design is a decision, not a decoration. We help teams make the brave one, then we sweat every pixel until it holds up.
The leads
+ six more humans and one studio dog
Nikhil Rao
Ex-newspaper art director. Believes every brand needs one thing it is not afraid to be loud about.

Sana Qureshi
Type nerd, grid enforcer, keeper of the guidelines. Runs every crit with a red marker.

Ishaan Bose
Builds the sites the designers dream up and makes them load in under a second.

Leela Menon
Animates logos, edits films and times every transition to the beat of something.

Omar Siddiqui
Asks 'why' until the brief gets honest, then writes the line everybody remembers.

Priya Natarajan
Keeps the schedule, the budget and the studio snacks in check. Nobody misses a deadline on her watch.







Life atthe mill
The story so far
- 2017
Two desks, one printer
Started in a borrowed corner of a print shop in Parel. First client: a neighbourhood bakery.
- 2019
The first big swing
A festival identity that got pasted on half the walls in the city. The phone started ringing.
- 2021
Code joins design
We hired developers and stopped handing off. Every site we design, we build.
- 2023
Motion lab
A small motion and film team, because brands now live mostly on screens that move.
- 2026
Twelve and counting
Still small on purpose. Still at the Friday crit every week.
Kind words
They listened to our shows for a month before drawing a single line. The new identity sounds like us, which I didn't know a logo could do.
Station Director, Pulse FM