For D2C brands, retailers & wholesalers

Ecommerce website & app development — Your brand, beautifully sold.

Launch your online store with a website and native Android and iOS apps, with UPI, cash on delivery, shipping and WhatsApp order updates built in.

Start with a template or AI. Our ecommerce developers set up, customise and launch your store with you.

Free demoNo card neededReply within 24 hours

Website + native app from

₹1,250$13.12/month *Billed yearly

Vesper & Oak — live website
Your ecommerce website
Orelle store app template
Your native app
  • 50K+Websites generated
  • 550K+Custom/Community Built Pages & Sections
  • 2K+Pre-built components
  • 20+Countries building on AppSketch

Online store builder for India

Create an online store for every kind of business

Fashion, beauty, jewellery, grocery, furniture, electronics or your own D2C brand: start from a store website and app built for how your category sells, then make every page your own.

vesperandoak.in
Vesper & Oak — fashion & apparel ecommerce website template built on AppSketch
Orelle — fashion & apparel ecommerce app template
Your app

Fashion & apparel ecommerce website

Lookbooks, size guides and colour swatches that sell the fit, with exchanges and COD built into checkout.

  • Size & colour variants
  • Lookbooks & collections
  • Easy exchanges

WebsiteVesper & OakAppOrelle

Running many sellers on one platform? Build a multi-vendor marketplace instead. Selling services, not products? See service booking software.

One order, start to finish

Ecommerce website and app with payment gateway, checkout and shipping built in

Follow one order through your business: from your website and app to payment, your dashboard, shipping, WhatsApp and the next purchase. Every step works on day one.

01

Product pages on your website and app

The same product, prices and stock on your website and your app: big photography, sizes, offers and delivery dates up front.

Website · App

02

A bag with offers applied

Coupons, free-delivery thresholds and bundles apply on their own, and the total is clear before checkout.

App

03

UPI, card & cash on delivery checkout

One-page checkout on the website and in the app, with UPI, cards, wallets and cash on delivery through Razorpay or Stripe, and GST worked out for you.

Website · App · Payments

04

Order management dashboard

The order lands in your store console the moment it's paid: stock updates itself and a GST invoice goes to the customer.

Store console

05

Shiprocket shipping integration

Pick a courier, print the label and book the pickup without leaving your dashboard, while the customer follows the parcel live.

Store console · Shipping

06

WhatsApp order updates

Confirmation, shipping and delivery messages go out on WhatsApp, SMS and email automatically, so fewer customers call to ask “where is my order?”

WhatsApp

07

Reviews & repeat orders

Ask for a review after delivery, show it on the product page, and bring the customer back with a one-tap reorder and points.

Website · App

Get this for my store
aurelle.in/peacock-jersey-set
Women · Men · Beauty · Jewellery1

Sleepwear / Sets

Peacock jersey set

★★★★★4.8 · 312 reviews

₹3,240₹4,05020% off

Size

XSSMLXL

Add to bagBuy now

Delivery by Thu · Cash on delivery available

In stock · 12 left in S

Aurelle1

Aurelle · Sleepwear

Peacock jersey set

₹3,240₹4,05020% off

4.8 · 312 reviews

Size

XSSMLXL

Free delivery by Thu · COD available

Add to bag

Design with AI

Custom ecommerce website development, designed with AI

Describe the look you want and AppSketch AI restyles your whole store: fonts, colours, layouts and product pages. Fine-tune anything in the visual editor, or hand it to our developers for a fully custom design.

  • Your fonts & colours
  • Your layout
  • Your domain
  • Every page editable

Native Android & iOS apps

Ecommerce mobile app development for Android and iOS

Your store as a native app with your name on the Play Store and App Store. Same products, prices and orders as your website, with the features that make app shoppers buy more often.

  • Push notificationsBack-in-stock alerts, price drops and offers that land on the lock screen.

  • Wishlist & saved sizesShoppers come back to what they loved, in the size they wear.

  • One-tap reorderRepeat purchases for groceries, beauty and everyday essentials.

  • App-only offersReward app installs with prices and early access the website doesn’t show.

Aurelle

The Garden EditNew season, new rituals.Shop now →

New in See all

Satin set₹4,290
Gold hoops₹2,150
Glow serum₹1,190
Quilted bag₹1,590

9:41

Friday, 24 October

A

Aurelle · nowBack in stock 🖤The Peacock jersey set is back in your size.

A

Aurelle · nowYour bag misses youComplete your order — 10% off ends tonight.

Aurelle1

Aurelle · Sleepwear

Peacock jersey set

₹3,240₹4,05020% off

4.8 · 312 reviews

Size

XSSMLXL

Free delivery by Thu · COD available

Add to bag

Grow repeat sales

Ecommerce marketing tools that bring shoppers back

Getting a visitor is the expensive part. Recover abandoned carts, rank your product pages on Google, sell on WhatsApp and reward loyal customers, all from the same dashboard.

Abandoned cart recovery

Automatic WhatsApp, email and push reminders win back shoppers who left at checkout.

SEO-friendly product pages

Clean URLs, fast pages, meta tags and product markup, so your catalogue can rank on Google.

WhatsApp commerce

Share collections, take orders and answer questions where your customers already chat.

Coupons & loyalty

Codes, automatic discounts, bundles and points that turn first orders into regulars.

Example store · last 30 days

₹184200

recovered from abandoned carts, reminders and repeat buyers

  • Cart recovery
  • Repeat orders

Run the business

Order management system, inventory and GST billing in one dashboard

Every order from your website, app and WhatsApp lands in one place. Pack, ship, refund and invoice from the same screen, with stock that updates itself and roles for every person on your team.

  • Orders, returns & refunds
  • Inventory & low-stock alerts
  • GST-ready invoices
  • Customers & segments
  • Staff roles & permissions
  • Sales reports

Your own D2C store

D2C website builder: sell online without marketplace commission

Marketplaces bring traffic, but they keep the customer. Your own website and app keep the relationship, the data and the margin, so every repeat order is yours.

On a marketplace

CustomersBelong to the marketplace

FeesCommission and fees on every order

BrandOne listing among competitors

Repeat salesHard to reach buyers again

Pricing & offersSet by the platform's rules

On your own AppSketch store

CustomersYours: names, numbers, emails

FeesA fixed plan; you keep the margin

BrandYour name, design and domain

Repeat salesWhatsApp, email, push & loyalty

Pricing & offersYour coupons, bundles and sales

Payment gateway fees apply on your own store, as they do everywhere.

Already on Shopify or WooCommerce?

Our developers move your products and catalogue, rebuild your design and set up redirects so you keep your search rankings. Add native apps while you’re at it.

Talk to us about moving my store

Start your way

An ecommerce development company and platform in one

Build it yourself with templates and AI, or hand it to our ecommerce developers. Either way, your store stays editable, and help is there whenever you need new features, integrations or scale.

Start with an ecommerce template

Pick a store template made for your category, with the website, apps and store console already connected. Add your products and go live.

Aurelle ▾Choose a templatePreviewPublish

Vesper & OakFashion & apparel

GlowzyBeauty & cosmetics

AmarelleJewellery

Harvest LaneGrocery

CasselleHome & furniture

HushwaveElectronics

WebsiteAndroid appiOS appStore console

Pricing

Ecommerce website & app pricing, from ₹1,250$13.12/month

One plan covers your ecommerce website and native apps. Add a one-time assisted setup if you want our developers to build and launch it with you.

Self-serve

Website + native app from

₹1,250$13.12/month

*Billed yearly

  • Ecommerce website on your domain
  • Native Android & iOS apps
  • Payments, shipping & WhatsApp
  • Store console & GST invoices
  • AI customisation
View plans

Start building in minutes

Assisted setup · one-time

Our developers build and launch it with you.

  • DesignYour brand, pages and product layouts
  • CatalogueProducts, variants and collections uploaded
  • Payments & shippingRazorpay or Stripe, COD, Shiprocket
  • LaunchYour domain, Play Store and App Store

Self-serve plans

Build, customise and launch
with AppSketch AI.

Choose a plan based on how much control, scale and flexibility your business needs.

Basic

For solo entrepreneurs

₹1,250$13.12/month*Billed yearly

₹14,999$157.49 billed yearly

  • 1M Build Credits
  • 1 App + Website
  • Responsive Pages & Landing Pages
  • Forms, Blogs & Content Management
  • Basic Business Features
  • Basic Database & Data Management
  • Standard Integrations
  • Community Support

100X

As your business scales

₹16,667$175/month*Billed yearly

₹1,99,999$2,099.99 billed yearly

  • 30M Build Credits
  • 4 Apps + Website
  • Advanced Pages, Dashboards & Portals
  • Advanced Features & Connected Modules
  • Advanced Database & Data Management
  • Automated Workflows & Business Logic
  • Advanced APIs & Custom Integrations
  • Priority Support & Guided Onboarding
Upgrade anytimeSecure & reliable platformTrusted by 10,000+ businessesCompare all features

Assisted setup · one-time

Launch with AppSketch
by your side.

Design, customisation, production setup, deployment and guided onboarding—handled with your team. Pick what to launch; add extras below.

aurelle.in

Live on your domain

2Popular add-onspick a build above to unlock

Nothing selected₹0$0 one-time · with Basic from ₹1,250$13.12/mo
  • Design & customisation
  • Production deployment
  • Launch readiness
  • Guided onboarding
  • Domain & deployment help

Assisted builds are one-time and run on a platform plan, which you choose in the cart.

Payments · Shipping · Marketing

Integrations for payments, shipping and marketing

Collect payments with Razorpay or Stripe, ship with Shiprocket, send order emails from Gmail and plug in 20+ more tools.

Explore all integrations

Free launch plan

Get your ecommerce launch plan in 30 seconds

Answer three quick questions and see which plan fits, the best way to launch and how long it takes. We’ll send it to you and talk it through, free.

  1. 1What do you sell?
  2. 2How many orders a month?
  3. 3Where do you sell today?
  4. Your plan

Question 1 of 3

What do you sell?

How to start an online store in India

Starting an online store comes down to five decisions: what you sell and to whom, where customers will buy, how they will pay, how orders reach them, and how you will bring them back. Most new brands begin on Instagram, WhatsApp or a marketplace, then move to their own website once they want to keep their customers and their margin.

With AppSketch you pick a store template for your category, or describe your brand to AI, and get a working ecommerce website with native Android and iOS apps. Add your products and prices, connect Razorpay or Stripe for UPI and cards, turn on cash on delivery, connect Shiprocket for shipping and point your own domain at the store. Order confirmations and shipping updates go out on WhatsApp, and every order lands in one dashboard with GST invoices ready to send.

Ecommerce website vs ecommerce app: do you need both?

Your ecommerce website is how new customers find you: it is what Google ranks, what ads and social posts link to, and where a first order usually happens. A native mobile app is how loyal customers come back. Push notifications, saved sizes, wishlists and one-tap reorders make repeat buying easier than opening a browser.

That is why AppSketch builds both from one platform. Your website and your Android and iOS apps share the same products, prices, stock and orders, so you never manage two catalogues. Start with the website if you are new; switch on the apps when repeat customers are a big part of your sales.

Choosing the best ecommerce platform in India

The best ecommerce platform for an Indian brand handles the way India buys: UPI and cash on delivery at checkout, GST on every invoice, pincode-based delivery, WhatsApp for customer updates, and pages that load quickly on a mobile network. Check that the platform lets you own your domain and customer data, and that you can change the design without rebuilding the store.

Many brands compare AppSketch as a Shopify alternative for India. Shopify is a hosted store builder: you choose a theme, add apps from its app store for extra features, and native mobile apps usually come from a third-party app builder. AppSketch gives you the ecommerce website, native Android and iOS apps and a team of ecommerce developers on one plan, so custom features are built for you rather than stitched together from plugins. If you are on Shopify or WooCommerce today, we can move your catalogue and set up redirects so your search rankings carry over.

Ecommerce website development cost in India

A custom ecommerce website from an agency is usually priced as a project: design, development, payment and shipping integrations, then a separate budget for an Android app, an iOS app, hosting and ongoing changes. That is why custom builds can take months and a large budget before the first sale.

AppSketch starts from a working store instead. One monthly plan covers your ecommerce website and native apps, billed yearly. If you want our developers to set things up, such as your design, product upload, payments, shipping and app store listings, that is a one-time assisted setup cost based on what you need. Compare every plan in the ecommerce plans above or on the AppSketch pricing page, and ask us for a quote if you need a fully custom build. Ecommerce app development cost follows the same model: the apps come with the plan, and custom app features are quoted with the setup.

How long it takes to launch your online store

Because you start from a ready store rather than a blank project, you can build from a template or with AI the same day. With assisted setup, a standard store typically launches in 10–15 days, a custom store in 15–30 days, and larger custom systems take longer.

The biggest variables are usually outside the code: how ready your product photos and descriptions are, payment gateway approval, and Google Play and App Store review. Open the live store templates today, or talk to our team about your launch date.

Who AppSketch ecommerce is for

Plans start at ₹1,250$13.12/month *billed yearly for your ecommerce website and native Android and iOS app. If you want our developers to set up your store, that is a one-time assisted setup cost based on what you want built. Compare every plan and add-on in the plans above, or ask us to quote for a custom store.

You can start from a template or describe your store to AI the same day. With assisted setup, a standard store typically launches in 10–15 days and a custom build in 15–30 days, depending on payment gateway approval and app store review.

Yes. Start from a store template or describe your business to AppSketch AI, then change products, pages, colours and checkout in the visual editor. Our developers are there for anything deeper.

Yes. Your store comes as a website plus native Android and iOS apps on one platform, so products, prices and orders stay in sync everywhere. Our team can help with Play Store and App Store submission.

Connect Razorpay or Stripe for UPI, cards, wallets and net banking, and offer cash on delivery alongside them. Shipping connects through Shiprocket, and more tools are on the integrations page.

Yes. Connect the domain you already own, or buy a new one, and your store, checkout and emails run under your brand name.

If you want your own website and native apps without stitching together plugins, yes. Shopify is a hosted store builder where native apps usually come from third-party app builders. AppSketch gives you the store website, native Android and iOS apps and developers who build custom features for you, on one plan.

Yes. Our developers can bring over your products and catalogue, rebuild your design and set up redirects so you keep the search rankings your old store earned.

Help docs and support on every plan, priority support on higher plans, and our developers for new features, integrations and scaling to more products, warehouses and cities.

Have a specific store in mind? Tell us what you sell and how you work, and we’ll show you how it would run on AppSketch.

Book a free demo

Free demoNo card needed

Ready when you are

Launch your online store with AppSketch

Your ecommerce website and native apps, with payments, shipping and growth tools built in. Start with a template, describe it to AI, or let our developers build it with you.

Free demoNo card neededReply within 24 hours

Website + native app from ₹1,250$13.12/month *Billed yearly

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