Brooklyn, since 2019
Design with Purpose


Every frame passes through sixty steps. We cut Italian acetate on the mill, then bevel, pin, bend and tumble each front by hand for 72 hours in wood and pumice, before a final polish on a cotton wheel. It is slow on purpose: it is the only way to get a finish that lasts a lifetime.
60
Steps per frame
72
Hours of tumbling
11
Grams, lightest frame
30
Days home try-on
Four frames, pay for the one you keep.
- 2019
A bench in Brooklyn
Two opticians and a borrowed mill cut the first 40 frames.
- 2021
The first studio
SoHo opens with a full eye-test room behind the counter.
- 2023
The Sun Collection
Polarised wraps and cat-eyes join the optical line.
- 2026
Lifetime guarantee
Every frame we have ever made is now covered for life.
3 people
























